ABOUT US
Pluginz is a music lifestyle brand bringing the spirit of the stage and the look of iconic gear into everyday life. Best known for the Jack Rack® — a wall-mounted key holder made with real amp materials — Pluginz blends form and function with a rock-inspired edge that speaks to musicians and fans alike. From guitar plug keychains to build-your-own Jack Racks®, apparel, and more, Pluginz delivers both original creations and officially licensed collabs with icons like Marshall, Fender, Oasis, and Ozzy Osbourne. Designed to turn heads, Pluginz gear brings backstage attitude to any space. Pluginz products are available through its official website and select retailers, including Guitar Center and Amazon. Explore the full lineup at pluginzkeychains.com and follow along @pluginzkeychains on Instagram for the latest.
About the Owners
Pluginz Keychains LLC was founded in early 2015 by Mike Stricklin, who serves as the company’s CEO. Stricklin developed the concept for the Jack Rack®, a wall-mounted key holder resembling a guitar amplifier, and launched it through a successful Kickstarter campaign. He later partnered with Dan Jacobs, guitarist for the band Atreyu, to expand the business.
Together, Mike and Dan have grown Pluginz into a brand recognized for its innovative products that blend music culture with everyday functionality. Their offerings include officially licensed Jack Racks® from brands like Marshall, Fender, Ampeg, EVH, Mesa Boogie, and Warhead, as well as custom designs for artists such as Slayer, Ozzy Osbourne, Oasis, Megadeth, Ghost, and many more. Pluginz products are available through their official website and select retailers, including Guitar Center and Amazon.
The company’s success has been bolstered by its founders’ deep connections to the music industry and a shared passion for creating products that resonate with musicians and fans alike.
Team
MIKE STRICKLIN- Owner / CEO
Founder, builder, and overseer of all things Pluginz. Mike turned a wall-mounted key holder into a music lifestyle brand with serious stage presence.
DAN JACOBS- Owner / Artist relations
Guitarist for Atreyu and Pluginz’s inside connection to the artists, brands, and big-name collabs that keep us plugged in and dialed up!
JOHN KOVATCH- Business development
John finds the next stage for Pluginz — whether it’s retail expansion, brand collabs, or the next great opportunity to amplify our reach.
JUNE MARTINEZ- Production / Product development
June’s the reason our products go from idea to “add to cart.” She makes sure every product strikes the right balance of form and function — engineered to work hard and rock harder from start to ship.
DOMENIC STRICKLIN- Social media / Content creator
Dom makes sure Pluginz plays loud online — if you saw something scroll-stopping that made you laugh, share, or hit that like button, odds are it came from him.
BRANDO LOMBARDO- Ecomm / Marketing
Brando runs our digital front-of-house — helping fans find the right gear at the right time, making sure every click leads to something you’ll love.
BART SILBERMAN- Licensing
Bart helps us lock in the legends — managing the deals and relationships that bring the biggest names into the Pluginz fold.
BRIAN LEW- Licensing
Brian connects the dots between iconic brands and our gear. If it has a logo that makes fans do a double take, chances are he helped make it happen.
CLINT MILLER- Sales
Clint is our closer with serious chops-- putting Pluginz in the right hands, via the right shops.
MARK FEITELBERG- Sales
Mark’s a mover, shaker, and relationship builder — opening doors and making sure Pluginz stays front and center.
SARA SILBERMAN- P.R
Sara keeps Pluginz in the cultural conversation-- hit her up for all things media.